Latest news from the firearms industry, May 6-10, 2024, featuring the Civilian Marksmanship Program, NSSF and more ...

Latest news from the firearms industry, April 29–May 3, 2024, featuring Thompson/Center Arms, Hodgdon Powder Co., Project ChildSafe  and more ...

Over the past four-plus years, the industry has been grappling with one consistent variable: uncertainty. 

The latest new products — featuring guns, gloves, eyewear and more — from Shooting Industry’s April 2024 issue.

2024 New Product Showcase – Part 3 — inside Shooting Industry's February 2024 issue.

New products from the shooting, hunting and outdoor industry — inside Shooting Industry's January 2024 issue.

Amy Ray is the founder of Sisterhood Outdoors, a program that encourages and works with women in the outdoor areas of hunting, fishing and shooting. Their...

The serious armed defender really needs a wardrobe of guns. Why should he or she buy them from anyone but you?

When thinking about AI and how it can improve your business, there’s a relatable quote from famed management consultant Peter Drucker: “Efficiency is...

NSSF is deeply critical of the Interim Final Rule published by Commerce Department’s Bureau of Industry and Security (BIS) that cements the supposed...

When interacting with prospective new shooters, many in the firearms industry are guilty of focusing too much on gun ownership part and not enough on the...

There’s a membership organization, or two, dedicated to the conservation of just about every species of North American wildlife you can imagine. One of...